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I thought I'd ask for some help here because I am stuck trying to redesign a website. I know what I want but I don't really have the ability to experiment and get what I want.
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Based on this, it sounds like a template might be best. You might pay a little more upfront (then designing it yourself) but then you don't have to worry about the major design aspects.
On average, people spend less than 1 minute on a website. I know this varies from site to site and service to service, but it's good to look at the lowest end of the spectrum. You'll want to quickly gain the attention of your audience. From the looks of your site now, I would assume that most of your audience is elderly and your major design aspects should be focused around that.
Some tips that I like to personally pass along to people are:
-If you page is not heavily content driven, keep like information on any given page on the screen at all times. Don't force someone to scroll only to read an additional 3 or 4 lines of text.
-People respond to pictures and graphics. Use them.
-Avoid "extreme" typefaces.
-Write clean and understandable copy to YOUR audience.
There are a ton of things that can be listed here, but hopefully this gets the ball rolling and helps you.